Archive for the ‘Crowd-sourcing’ Category

These are the kind of stories I love. After 31 years, Harley Davidson and Carmichael Lynch parted ways on Monday. Which side broke up with the other is currently a debate, but Harley made it clear that they weren’t going to conduct a new AOR search and instead go with a roster of shops. Now […]


This made me laugh out loud today. Apparently Republicans created some social media stunt called “America Speaking Out” where they asked “real” Americans how to run our country.¬†Of course when you’re the party of crazy people and you jump into user-submitted content, you get gems like this: “End Child Labor Laws,” suggests one helpful participant. […]


I can’t really accuse GSN of ripping off the art direction from the Yahoo campaign because that would assume that 1) the Yahoo campaign actually has art direction and 2) that anyone would want to rip off such a soul-crushingly bad concept in the first place. (And for the record, yes, I know the guys […]


I’ve posted here and here about how agencies creating products is the next big thing. And here’s yet another example. The digital marketing agency Fluid has created technology that allows people to chat with their Facebook friends and get status update feedback about different retailer’s products. The technology does quite a few things – all […]


Another day, another great use for Twitter. First it was an ad agency creating a way for bakeries to alert customers that the cinnamon rolls are hot out of the oven. Now it’s an entire city using a “Twisitors Center” to help visitors explore Portland, OR. Looking for a good place for breakfast? Just Tweet […]


As with any new technology, you’ll have Luddites who wet their pants over the status quo changing and bury their heads in the sand (see: RIAA) and you’ll have those who embrace it, learn from it, and profit from it (see: Apple). And the same now holds true for the crowd-sourced review site Yelp. You […]


Clients are always looking for more bang for less buck, and that’s never been more true than in today’s economy. That’s why sites such as Adhack.com, Bootb.com and Crowdspring.com have been getting more and more buzz recently. But can you really get better advertising through sites like these? My first inclination was “Hell no!” You […]



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