Spec that’s as good as the real thing.

10May10

Got this in my inbox the other day. It’s a spec spot for Adidas for the upcoming World Cup in South Africa. (That’s soccer for all you Americans.) It was directed by New Yorker Igor Martinovic and shot… if you can believe it… on Long Island using local school kids.

It’s a nice, simple concept that’s executed very well. Good stuff.

(Apologies that I can embed the video. WordPress doesn’t like Vimeo.)

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One Response to “Spec that’s as good as the real thing.”

  1. 1 Ollie Williams

    Try going to the “HTML” tab when typing your post and use the embed html code directly into that. Works for me. 🙂



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