Recycled radio

10Jun11

Here’s a fantastically inventive idea:  Bonafont chopped up 80 of its former spots to create the first 100% recycled radio spot promoting its 100% recycled bottle. Definitely one of those “I wish I’d thought of that” ideas.

Via.

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One Response to “Recycled radio”

  1. 1 Ole'

    I hope they kept paying the hold fees for all those actors over the years.
    Oh wait it’s Mexico. No SAG/AFTRA.



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