Arcade Fire is better at interactive than any agency out there.

22Dec11

How is it that a band can consistently come up with more totally unique and innovative uses for technology than all the digital ad agencies out there combined? Sure, there’s the regular video below, but you can also try the interactive version.

With the latter, you actually dance in front of your webcam and you movements affect the pacing of the video.

What a fun, original, entertaining idea.

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