Posts Tagged ‘crowd_sourcing’

These are the kind of stories I love. After 31 years, Harley Davidson and Carmichael Lynch parted ways on Monday. Which side broke up with the other is currently a debate, but Harley made it clear that they weren’t going to conduct a new AOR search and instead go with a roster of shops. Now […]

This made me laugh out loud today. Apparently Republicans created some social media stunt called “America Speaking Out” where they asked “real” Americans how to run our country.¬†Of course when you’re the party of crazy people and you jump into user-submitted content, you get gems like this: “End Child Labor Laws,” suggests one helpful participant. […]

Ok, the only real reason I’m posting about this GoDaddy consumer generated commercial contest is so that I can show this holy-sweet-Jesus! photo of GoDaddy girl Danica Patrick. But if you’re interested, you can click here and enter to win $100,000 for first place, $50,000 for second place and $25,000 for third place. Hell, if […]

Just five short days after crowdsourcing the name for its new Vegemite product – ridiculously called “iSnack 2.0” – Kraft of Australia has decided to drop it. Part of me wonders how such a terrible name even made it in the first place. And part of me knows exactly how it did: President of Kraft: […]

While some unimaginative dinosaurs continue to miss the potential of social media like Facebook and Twitter, other more forward-thinking agencies are coupling their creativity with technology to show us all the vast potential. Check out Razorfish’s short, 30-slide presentation they gave a while back. It’s a great eye opener – specifically to the power of […]

Ah, the fun and games that ensue when you offer control of your brand to consumers. Case in point: Nebraska. The Cornhusker state received four submissions for their new license plate and the Governor thought it’d be a good idea to have a contest to choose the winner. The problem is, all the designs sucked […]

In my opinion, user-generated advertising contests usually prove the point that advertising is a specialty and regular people should not attempt it at home. So here comes California Senator Barbara Boxer, who decided to hold a contest where supporters could submit a poster design for her. She was even going to let everyone vote on […]